401k Record

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Supplying Demand 401(k)

Administrative expenses excluding investment management, per participant · Liquid Death 401(k) Plan · plan year 2024

$381.09

Higher than 95% of the 14,713 plans $1 to 10M that report it.

Source

= $70,120 / 184
derived, admin_expenses (2i(12)) minus invst_mgmt_fees (2i(5)), floored at 0; filing 20251003124540NAL0000859363001, received 2025-10-03
participants_with_balance: Form 5500, line 6g(2); PARTCP_ACCOUNT_BAL_CNT pos 78; filing 20251003124540NAL0000859363001, received 2025-10-03

10th: $13.66median $103.3390th: $302.77

Percentiles compare this plan with the Schedule H plans $1 to 10M in assets of the same plan year, excluding final filings; shown only where at least 50 comparable plans report the figure. Plan year 2024-01-01 to 2024-12-31, filing received 2025-10-03.

Cost and contributions

Recordkeeping fees per participant

not reported

Not reported on this filing.

Administrative expenses per participant

$381.09

10th: $19.42median $150.2790th: $370.75

Higher than 91% of the 15,210 plans $1 to 10M that report it.

Source

= $70,120 / 184
Schedule H, line 2i(12) total administrative expenses; TOT_ADMIN_EXPENSES_AMT pos 109; filing 20251003124540NAL0000859363001, received 2025-10-03
participants_with_balance: Form 5500, line 6g(2); PARTCP_ACCOUNT_BAL_CNT pos 78; filing 20251003124540NAL0000859363001, received 2025-10-03

Administrative expenses as a share of assets

1.160%

10th: 0.069%median 0.519%90th: 1.146%

Higher than 90% of the 15,243 plans $1 to 10M that report it.

Source

= $70,120 / $6,045,806
Schedule H, line 2i(12) total administrative expenses; TOT_ADMIN_EXPENSES_AMT pos 109; filing 20251003124540NAL0000859363001, received 2025-10-03
assets_eoy: Schedule H, Part I line 1f col (b); TOT_ASSETS_EOY_AMT pos 61; filing 20251003124540NAL0000859363001, received 2025-10-03

Employer contributions per participant

$4,206

10th: $357median $1,32390th: $2,861

Higher than 97% of the 13,342 plans $1 to 10M that report it.

Source

= $773,914 / 184
Schedule H, Part II line 2a(1)(A); EMPLR_CONTRIB_INCOME_AMT pos 68; filing 20251003124540NAL0000859363001, received 2025-10-03
participants_with_balance: Form 5500, line 6g(2); PARTCP_ACCOUNT_BAL_CNT pos 78; filing 20251003124540NAL0000859363001, received 2025-10-03

Employer share of total contributions

17.5%

10th: 11.9%median 28.9%90th: 43.6%

Higher than 20% of the 13,370 plans $1 to 10M that report it.

Source

= $773,914 / $4,423,146
Schedule H, Part II line 2a(1)(A); EMPLR_CONTRIB_INCOME_AMT pos 68; filing 20251003124540NAL0000859363001, received 2025-10-03
total_contrib: Schedule H, line 2a(3); TOT_CONTRIB_AMT pos 72; filing 20251003124540NAL0000859363001, received 2025-10-03

Plan terms, as stated in Supplying Demand, Inc.'s SEC filings

Plan terms are not published in public filings.

Plan features

2E profit-sharing · 2J 401(k) feature · 2K 401(m) arrangement · 2F ERISA 404(c) plan · 2G fully participant-directed · 3D IRS pre-approved plan · Form 5500, line 8a; TYPE_PENSION_BNFT_CODE pos 81; filing 20251003124540NAL0000859363001, received 2025-10-03

Full record, Liquid Death 401(k) Plan

FieldValueSource
Plan sponsorSUPPLYING DEMAND INC. DBA LIQUID DEATHForm 5500, Part II line 2a; SPONSOR_DFE_NAME pos 19; filing 20251003124540NAL0000859363001, received 2025-10-03
Plan nameLIQUID DEATH 401(K) PLANForm 5500, line 1a; PLAN_NAME pos 16; filing 20251003124540NAL0000859363001, received 2025-10-03
Sponsor EIN / plan number83-2918150 / 001Form 5500, line 2b; SPONS_DFE_EIN pos 44; filing 20251003124540NAL0000859363001, received 2025-10-03
Plan typesingle-employerForm 5500, Part I line A; TYPE_PLAN_ENTITY_CD pos 4; filing 20251003124540NAL0000859363001, received 2025-10-03
Sponsor locationLOS ANGELES, CAForm 5500, line 2a; SPONS_DFE_MAIL_US_STATE pos 25; filing 20251003124540NAL0000859363001, received 2025-10-03
Industry (business code)311900, ManufacturingForm 5500, line 2d; BUSINESS_CODE pos 46; filing 20251003124540NAL0000859363001, received 2025-10-03
Plan year2024-01-01 to 2024-12-31Form 5500, Part I plan year; FORM_PLAN_YEAR_BEGIN_DATE pos 2; filing 20251003124540NAL0000859363001, received 2025-10-03
Filing received2025-10-03Form 5500, EFAST2 receipt date; DATE_RECEIVED pos 102; filing 20251003124540NAL0000859363001, received 2025-10-03
Final filingnoForm 5500, Part I line B; FINAL_FILING_IND pos 8; filing 20251003124540NAL0000859363001, received 2025-10-03
Amended filingnoForm 5500, Part I line B; AMENDED_IND pos 7; filing 20251003124540NAL0000859363001, received 2025-10-03
Participants, beginning of year224Form 5500, line 5; TOT_PARTCP_BOY_CNT pos 71; filing 20251003124540NAL0000859363001, received 2025-10-03
Active participants170Form 5500, line 6a(2); TOT_ACTIVE_PARTCP_CNT pos 72; filing 20251003124540NAL0000859363001, received 2025-10-03
Participants, end of year224Form 5500, line 6f; TOT_ACT_RTD_SEP_BENEF_CNT pos 77; filing 20251003124540NAL0000859363001, received 2025-10-03
Participants with an account balance184Form 5500, line 6g(2); PARTCP_ACCOUNT_BAL_CNT pos 78; filing 20251003124540NAL0000859363001, received 2025-10-03
Total assets, beginning of year$3,597,044Schedule H, Part I line 1f col (a); TOT_ASSETS_BOY_AMT pos 30; filing 20251003124540NAL0000859363001, received 2025-10-03
Total assets, end of year$6,045,806Schedule H, Part I line 1f col (b); TOT_ASSETS_EOY_AMT pos 61; filing 20251003124540NAL0000859363001, received 2025-10-03
Net assets, end of year$6,045,806Schedule H, line 1l col (b); NET_ASSETS_EOY_AMT pos 67; filing 20251003124540NAL0000859363001, received 2025-10-03
Total income$5,299,596Schedule H, Part II line 2d; TOT_INCOME_AMT pos 97; filing 20251003124540NAL0000859363001, received 2025-10-03
Net income$2,448,762Schedule H, line 2k; NET_INCOME_AMT pos 111; filing 20251003124540NAL0000859363001, received 2025-10-03
Employer contributions$773,914Schedule H, Part II line 2a(1)(A); EMPLR_CONTRIB_INCOME_AMT pos 68; filing 20251003124540NAL0000859363001, received 2025-10-03
Participant contributions$1,552,023Schedule H, line 2a(1)(B); PARTICIPANT_CONTRIB_AMT pos 69; filing 20251003124540NAL0000859363001, received 2025-10-03
Other contributions (incl. rollovers)$2,097,209Schedule H, line 2a(1)(C); OTH_CONTRIB_RCVD_AMT pos 70; filing 20251003124540NAL0000859363001, received 2025-10-03
Total contributions$4,423,146Schedule H, line 2a(3); TOT_CONTRIB_AMT pos 72; filing 20251003124540NAL0000859363001, received 2025-10-03
Benefit payments$2,780,714Schedule H, line 2e(4); TOT_DISTRIB_BNFT_AMT pos 101; filing 20251003124540NAL0000859363001, received 2025-10-03
Total expenses (incl. benefit payments)$2,850,834Schedule H, line 2j; TOT_EXPENSES_AMT pos 110; filing 20251003124540NAL0000859363001, received 2025-10-03
Total administrative expenses$70,120Schedule H, line 2i(12) total administrative expenses; TOT_ADMIN_EXPENSES_AMT pos 109; filing 20251003124540NAL0000859363001, received 2025-10-03
Contract administrator fees$70,120Schedule H, line 2i(2); CONTRACT_ADMIN_FEES_AMT pos 106; filing 20251003124540NAL0000859363001, received 2025-10-03
Administrative expenses excluding investment management$70,120derived, admin_expenses (2i(12)) minus invst_mgmt_fees (2i(5)), floored at 0; filing 20251003124540NAL0000859363001, received 2025-10-03
Held in mutual funds$6,010,809Schedule H, line 1c(13) col (b); INT_REG_INVST_CO_EOY_AMT pos 55; filing 20251003124540NAL0000859363001, received 2025-10-03
Independent auditorPENSION ASSURANCESchedule H, Part III line 3a; ACCOUNTANT_FIRM_NAME pos 116; filing 20251003124540NAL0000859363001, received 2025-10-03

Position = column in the DOL layout for form year 2024. Filing 20251003124540NAL0000859363001, received 2025-10-03.

Service providers paid directly by the plan

ProviderRelationshipService codesDirect compensationIndirect
MMA SECURITIES LLCINVESTMENT ADVISOR 27 Investment advisory (plan) $24,904no
EMPOWER ANNUITY INSURANCE COMPANYrecordkeeperRECORDKEEPER 64 Recordkeeping fees $22,664yes
COMPASS360CONTRACT ADMIN 13 Contract administrator $17,066no
EMPOWER ADVISORY GROUP, LLCINVESTMENT MANAGEMENT 28 Investment management $5,710no

Schedule C Part I line 2: name (a), service codes (b), relationship (c), direct compensation paid by the plan (d), indirect compensation received (e). Filing 20251003124540NAL0000859363001, received 2025-10-03.

What changed since the 2023 plan year

Figure20232024Change
Total assets$3,597,045$6,045,80668.1%
Participants with a balance15918415.7%
Administrative expenses$24,763$70,120183.2%
Recordkeeping fees per participantnot reportednot reported
Employer contributions$579,667$773,91433.5%

Prior filing 20240715085343NAL0000606067001, received 2024-07-15; the plan years are contiguous.

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Sponsor name as filed: SUPPLYING DEMAND INC. DBA LIQUID DEATH; SEC registrant: Supplying Demand, Inc. (CIK 1775260, matched by EIN).